Outbound Worker
Sol — the Outbound Worker. Cold outreach that reaches the inbox and books the meeting.
For firms that need net-new pipeline rather than a better answer to the calls they already get. Sol, the outbound worker from Keres AI, does the deliverability work first — because sending is the easy half and landing is the half that gets skipped.
- StageNet-new pipeline
- Priya S. Re: After-hours coverage for the practice Tuesday 10am works — send the invite. 9:41 AM Booked
- Daniel E. Re: Intake coverage Not right now, maybe Q1. 8:55 AM
- Alana R. Re: Missed calls at the firm Can you send pricing first? Yesterday
Meeting booked · Tue 10:00 AM · disqualified replies marked
Step by step
How outbound runs
Deliverability first, then sending. In that order, or the sending is wasted.
See it on your own numbers- 01
Authenticate
SPF, DKIM and DMARC configured and verified on every sending domain before a single message goes out.
- 02
Warm up
New domains and inboxes warmed on a ramp, not switched on at full volume the day they are bought.
- 03
Build
A list you approve and a sequence written in your voice, personalized on something real rather than a merge field.
- 04
Send
Volume ramped gradually, spread across inboxes, with list hygiene running continuously.
- 05
Reply
Replies handled in thread, objections passed to you, and interested people booked onto your calendar.
Deliverability, done before anything sends
Cold email fails in the spam folder far more often than it fails on the message. Sol configures SPF, DKIM and DMARC on every sending domain, warms new inboxes on a ramp, keeps volume inside what the domain can carry, and cleans the list continuously — which is the difference between a campaign that lands and one that quietly does not.
- SPF, DKIM and DMARC configured and verified per sending domain.
- Inbox and domain warm-up on a ramp before real volume.
- Volume spread across inboxes and increased gradually.
- Continuous list hygiene: bounces, catch-alls and dead domains removed.
Sequences and reply handling
Sol writes personalized sequences on something real about the recipient rather than a first-name merge, sends them from your domains, and handles the replies in thread. Interested people get qualified and booked; objections and anything that needs judgement come to you with the whole conversation attached.
Why we sell this last
Most local firms get more out of June working the list they already own than out of cold outreach to strangers. Outbound is for firms that have already fixed the phone, already worked the database, and genuinely need net-new pipeline — so it lands on the Custom plan and we will tell you if you are not there yet.
See it
The outbound console
The outbound console is where Sol’s lead library and campaign builder live: the prospects on a list, the sequence written for them and the replies that came back. The recording uses example prospect data, not a real campaign, and loads only when you press play.
Owner Daily Brief
You don’t log into a dashboard. You get a text.
Whatever Sol did overnight shows up in one message each morning, alongside which source produced the bookings and the single thing that needs a person.
- Today 6:00 AM
Yesterday
- 23 calls answered
- 9 leads qualified
- 6 appointments booked
- 2 no-shows prevented
- 1 review posted
- 6:00 AM
Best source: Google Business Profile — 4 of 6 bookings.
- 6:01 AM
1 caller asked for you by name Call back: the 4:50 PM caller wants you, not Remi.
By industry
How does Sol work in your industry?
Sol’s script, questions and integrations change by vertical. Keres AI builds for four groups of local businesses: home services, law firms, dental practices and med spas, and real estate agents.
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Law firms
Keres AI helps law firms sign more of the clients who call.
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Home services
Keres AI gives home service contractors two things: Found, a website plus Google Business Profile and review management from $249 a month, and Remi, an AI receptionist that answers every call in two rings, 24/7, flags emergencies like no heat or a burst pipe, and books the job into ServiceTitan or Google Calendar.
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Dental & med spa
Keres AI helps dental practices and med spas fill the schedule.
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Real estate
Keres AI is a Houston-based company that helps real estate agents and teams answer every listing call in two rings, 24/7.
Pricing
Sol, quoted to your volume.
Sol is quoted to your sending volume on a 30-minute call, separately from Custom builds. Quoted to your volume, month-to-month, set up for you.
Also on the team: Remi, Theo, June. See how the six workers fit together, or what changes the quote.
Questions
Sol FAQ
Will this get my domain blacklisted?
Not if the setup is done properly, which is why the deliverability work happens before anything sends. Sol sends from separate domains from your main business domain, so your day-to-day email is never the thing at risk. Check any domain with the free deliverability checker, and read inbox warmup for why the ramp matters.
What does it cost?
Sol is quoted on the Custom plan. The number depends on sending volume, how many domains and inboxes are needed, and whether we are also managing the list.
How long does setup take?
Longer than the other agents, and deliberately so: domain and inbox warm-up takes two to four weeks before real volume. We would rather start slowly than burn your domains.
Who handles the replies?
Sol handles scheduling and qualification in thread. Anything that turns into a negotiation, a technical question, or an objection worth a human answer comes straight to you. See what an AI SDR does and test a draft with the spam score checker.
Should I buy this or June?
Almost certainly June first. Reactivating people who already know your name converts better than cold outreach, and it costs less. Sol is for when that list is worked out.
Is there a contract?
No long-term contract. Month-to-month; cancel with 30 days’ written notice.
Last updated · Reviewed by the Keres AI team