The AI receptionist built for roofing companies
A hailstorm can fill a week of calls into one afternoon. Remi by Keres AI answers in two rings, 24/7, books the estimate or inspection, and sends an active leak to your crew on the rules you set, so storm calls stop going to voicemail.
For roofing companies, Keres AI runs Remi, an AI receptionist that answers every call within two rings, 24/7, including the hours after a hailstorm. Remi asks your roofing questions (storm date, active leak, claim status, roof type) and books inspections into Google Calendar, HubSpot or ServiceTitan. Pricing is a monthly rate with included minutes and a per-minute rate after that, with no per-call fees. Keres sets it up for you.
Is an AI receptionist a cheaper alternative to an answering service for a roofing company?
An AI receptionist is usually the cheaper alternative to a live answering service for a roofing company, and it books the inspection instead of taking a message. Live answering services publish entry plans of $99 a month for 50 minutes (PATLive) and $250 a month for 50 minutes (Ruby). AI receptionists publish entry plans from $24.95 a month for 30 calls (Upfirst), $29 for 60 minutes (Dialzara), $49 for 250 minutes (Rosie) and $79 for 100 callers (Goodcall). Prices come from each vendor’s own pricing page, checked October 11, 2026; see what an AI receptionist costs.
For a roofer, the storm week matters more than the entry price: a 50-minute plan covers about 16 three-minute calls, so a hail day can run past it fast. Remi by Keres AI is quoted to your call volume, including storm season: a monthly rate with included minutes, then per minute, with no per-call fees. See pricing.
Why do roofers lose storm leads?
- Hail and wind events that bring a week of calls in an afternoon
- Storm-damage calls in the evening, after the office has closed
- Insurance-claim homeowners who book whoever inspects first
- Estimators on a roof who can’t answer the next lead
Roofers lose storm leads because storm demand arrives all at once. The same office that handles a normal Tuesday comfortably will miss dozens of calls the day after hail, and those are the homeowners with an insurance claim and a reason to hire quickly.
What a roofing call to Remi sounds like
Example call, not a customer. Written to show the flow; names and addresses are made up.
- Remi Thanks for calling [your company], this is Remi.
- Caller We had hail Tuesday night and my neighbor says my shingles are damaged.
- Remi Is any water coming into the house right now?
- Caller No, it’s dry inside.
- Remi Good. Have you opened an insurance claim, and is an adjuster visit scheduled?
- Caller I called them yesterday. The adjuster comes next Friday.
- Remi Then let’s get an inspection in before Friday. I have Wednesday at 10 or Thursday at 2.
- Caller Wednesday at 10.
- Remi Booked. What’s the property address, and is it one story or two?
- Caller 31 Ridge Lane. Two stories.
No active leak, so this books as an inspection rather than a tarp call. The adjuster date goes into the job notes so the estimator sees the deadline. Hear a recorded example call →
Which roofing calls are emergencies, and what does Remi do?
You set the rules with Keres during setup; Remi follows them and nothing else. A typical roofing setup flags:
- Water coming into the living space during or after a storm. If you offer emergency tarping, the call goes to the on-call crew lead.
- A tree or debris through the roof, or a section of roof missing.
- A sagging or dripping ceiling. Remi tells the caller to keep people out of that room, then alerts on-call.
- Storm damage with no leak usually books as an inspection, not an emergency truck.
- An adjuster visit within a day or two can be set as priority booking rather than an emergency.
- Routine work (replacement estimates, gutters, maintenance) books into a normal slot.
Anything flagged is warm-transferred to the number you choose. If nobody answers, the crew lead gets a “call me now” alert with the address and what the caller described.
What does Remi ask a roofing caller?
Your intake script decides. A typical roofing intake asks for:
- Name, callback number and property address: where the estimator is going
- What happened and when: the storm date matters for the claim
- Is water coming in?: decides tarp call or inspection
- Claim status and adjuster date: so the inspection lands first
- Roof type and stories: asphalt, metal, tile or flat; ladder setup
- Owner or landlord: who signs the contract
- Best inspection time: booked from your estimators’ calendars
What can Remi book for a roofing company?
Storm-damage inspections
Replacement and repair estimates
Inspections timed before the adjuster visit
Tarp and board-up calls sent to your crew
Does it book into ServiceTitan, Jobber or Housecall Pro?
ServiceTitan is live, so a storm inspection lands as a job with the claim notes attached. If your estimators work from Google Calendar, Remi books there and logs the lead in HubSpot.
- Live: ServiceTitan, Google Calendar, HubSpot and Zapier
- Rolling out, not live yet: Jobber, Housecall Pro, FieldEdge and Service Fusion
What does a missed roofing lead cost?
Keres AI estimates that a roof replacement is routinely worth $10,000 or more, and that the first company to inspect after a storm usually wins the job. The roofing lead-response benchmarks explain those estimates and cite the published lead-response research behind them.
The cost lands on your best days: a storm sends many calls in a few hours, and every busy signal is a homeowner calling the next roofer. When price stalls a replacement, financing follow-up keeps the lead moving.
What should a roofer ask an AI receptionist vendor?
Questions worth asking before storm season, of Keres or anyone else:
- Can it tell an active leak from an inspection request, on your rules?
- Does it capture the storm date, claim status and adjuster date?
- How does it handle your storm-week peak, and how are the included minutes sized for it?
- Does it book onto your estimators’ calendars, or only take a message?
- What languages does it answer in? Remi answers in English today.
- Is the per-minute rate after included minutes written into the quote?
Keres AI’s own answers are on Remi’s page and pricing.
Guides for roofing operators
- Roofing Company Growth Through AI — A practical look at how roofing companies use AI to capture and book more storm-season leads.
- Customer Intake Automation for Field Service — How to automate customer intake calls and forms so no lead slips through the cracks.
- Measuring the ROI of Business Automation — A simple framework for measuring the real cost and time savings of automation.
Answering is one part of winning the job: Found gets you found on Google and Theo follows up on open estimates. More trades: HVAC · Plumbers · Towing · Septic · all home services.
Questions
AI receptionist for roofing: questions
Can an AI receptionist handle a storm-season call surge?
Your quote sizes Remi’s included minutes to your busy season, so plan it around your heaviest week, not an average one. Billing is a monthly rate with included minutes, then per minute, with no per-call fees. Ask on your first call how Remi handles your peak volume.
Does it capture insurance-claim details?
Yes. Remi asks for the storm date, whether a claim is open, and when the adjuster is coming, and puts all three in the job notes so the estimator knows the deadline.
Will Remi tell a homeowner whether insurance will pay?
No. Remi does not give coverage advice. It books the inspection and leaves the claim conversation to your estimator.
Does it handle retail replacement leads as well as storm work?
Yes. For a replacement lead Remi asks the roof’s age, the material and the homeowner’s timeline, then books an estimate.
What happens to a tarp request at night?
It follows your rules. If you tarp after hours, Remi transfers to the on-call crew lead. If you do not, Remi says so plainly and books the first morning slot.
Does it work with roofing CRMs?
ServiceTitan, Google Calendar and HubSpot are live, plus Zapier for other apps. Jobber and Housecall Pro are rolling out. If you run a roofing-specific CRM, ask Keres whether Zapier covers it.
Book the inspection before the other roofer does
Book a 30-minute call and hear Remi take a storm call with your claim questions.
Get a quoteLast updated · Reviewed by the Keres AI team