The AI receptionist built for towing companies

Why do towing companies miss calls?

• Stranded drivers who call the next company on a busy line
• Nights and weekends with nobody in the office
• Ice storms and pileups that flood the line at once
• Drivers on a hook-up who can’t take the next call

Towing is all urgent and mostly after hours. The calls you miss are rarely recoverable, because the driver on the shoulder has already called someone else by the time you call back.

What a towing call to Remi sounds like

Example call, not a customer. Written to show the flow; names and addresses are made up.

Safety comes first in this example because the owner put it first in the script. The drive-type question decides flatbed or wheel-lift before the dispatcher assigns a truck. Hear a recorded example call →

How does Remi prioritise towing calls?

Nearly every tow call is urgent, so towing rules are about priority and safety rather than whether to dispatch. You set them with Keres during setup. A typical towing setup:

• Someone hurt, or a vehicle blocking a travel lane. Remi tells the caller to call 911 first, then sends the job to dispatch.
• A child or pet locked in a vehicle. Remi tells the caller to call 911, then alerts dispatch.
• A caller alone at night, with children, or in extreme weather goes to the top of the queue.
• Police or accident-scene requests go straight to the dispatcher you name.
• Scheduled transports and non-running pickups book into an open slot.
• Impound and release questions are answered from your script, not dispatched.

Urgent jobs are warm-transferred to your dispatcher or on-call driver. If the transfer is not picked up, Remi sends a “call me now” alert with the location and vehicle already written down.

What does Remi ask a towing caller?

The script is yours. A typical towing intake asks:

• Is the caller safe?: asked before anything else
• Exact location: road, direction, exit or mile marker, cross street, landmark
• Vehicle year, make, model and colour: so the driver spots it
• Drive type and whether it rolls: flatbed or wheel-lift
• What happened: won’t start, flat, lockout, out of fuel, accident
• Destination and passengers: where it goes and who needs a ride
• Motor club, roadside plan or direct pay: so dispatch knows before the truck rolls

Does it book into ServiceTitan, Jobber or Housecall Pro?

Most towing dispatch runs on its own board, so Remi’s main job is getting the details to your dispatcher fast. Scheduled transports can book into ServiceTitan or Google Calendar, with every caller logged in HubSpot.

• Live: ServiceTitan, Google Calendar, HubSpot and Zapier
• Rolling out, not live yet: Jobber, Housecall Pro, FieldEdge and Service Fusion

What does a missed towing call cost?

Keres AI has not published a towing benchmark, so this page gives no towing statistic. A missed tow call is the least recoverable kind: the driver on the shoulder will not wait for a callback.

The value depends on your mix of motor-club jobs, cash tows and accident recovery. Multiply missed calls a month by the share you would have run and your average ticket for each.

Open the missed-call calculator →

What should a towing company look for in an AI receptionist?

Questions to put to any vendor:

• Does it ask about safety before anything else?
• Does it get a location precise enough for a driver at night?
• Does it ask drive type, so dispatch sends the right truck?
• Can it note motor-club and roadside-plan details for dispatch?
• How fast does the job reach your dispatcher, and by what channel?
• Is it billed per call, which adds up on an ice-storm night, or by the month?

Keres AI’s own answers are on Remi’s page and pricing.

Guides for towing operators

• Towing Dispatch & Operations Automation — Automating dispatch, intake, and follow-up for high-volume towing operations.
• Customer Intake Automation for Field Service — How to automate customer intake calls and forms so no lead slips through the cracks.
• Integrating AI Into Your Current Stack — How to connect AI agents to the CRM, calendar, and phone systems you already run on.

Answering is one part of winning the job: Found gets you found on Google and Theo follows up on open estimates. More trades: HVAC · Plumbers · Roofing · Septic · all home services.